strategy pyramid business plan example

Strategy Pyramid

This is a simple framework to help you think through the steps to take. The question is how to go from strategy to concrete and practical steps. I developed this idea, and named it the strategy pyramid back in the mid-’80s. I was consulting with the Latin American group of Apple Computer, led by Hector Saldana. I had done the group’s annual business plan for three years when Saldana issued a challenge: “We want you to manage our annual plan again this year, but with a difference. This year we want you to sit with us the rest of the year and make sure we actually implement it.”

The repeat business for my consulting was good news, but there was a catch. The Apple Latin America group at that time was a collection of a couple dozen young, well-educated, brilliant people. Saldana and I were the only ones over 30 years old. It was hard to keep that group focused. Strategy takes boring consistency to implement. The strategy was desktop publishing, but we’d been working with that for so long that multimedia was much more interesting — to the managers, but not to the market.

So I came up with the strategy pyramid, which made it possible to track implementation and work on strategic alignment. We used it to build a database of business activities that we called programs and track them back up through tactics and strategy. One strategy, for example, was to emphasize desktop publishing. Tactics used included advertising, pricing of bundles, and distribution channels. The detailed programs were things like advertising insertions, seminar marketing, bundling of hardware and software, and distributor pricing. Each program was assigned a manager, a start date, an end date, and a budget. Sometimes the budget was zero. The database incorporated an input spending amount for every activity, but that didn’t involve spending. Leaving a zero was allowed.

The result was strategic alignment. The next year we were able to sort and manage programs according to strategies and tactics. We could show a spending pie divided into pieces representing each of our strategic priorities. We could also track implementation to the level of specific tasks assigned to specific managers, with performance on start date, finish date and budget. In some cases we could even track sales back to projections in the plan. So seminar programs that began with sales projections had to live with sales results.

You can use the strategy pyramid in your own planning. Focus on three or four main strategic priorities and build a conceptual pyramid for each one. Don’t sweat the details like definitions of strategies and tactics; just make it work for you, in your business, with your pyramid. Do sweat the details like making programs with specific responsibilities, budgets and projected outputs when possible.

You don’t have to be a big company. Apple was a huge company to me in the mid-’80s, because it had more than 1,000 employees; yet the Latin American group had fewer than two dozen people. We made the pyramid work because we wanted to make it work; we wanted to build strategy, not just great parties.

Remember, good business planning is nine parts implementation for every one part strategy.

Adapted from a column for Entrepreneur.com

Tim Berry is the founder and chairman of Palo Alto Software and Bplans.com. Follow him on Twitter @Timberry .

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Building a Strategy Pyramid

Need help implementing your ideas? This approach may provide you with the structure you need.

By Tim Berry • Jun 13, 2007

Opinions expressed by Entrepreneur contributors are their own.

Marketing guru Seth Godin addressed alignment in a piece about iTunes falling over its own words and intentions. After reading it, I did a quick Google search on "strategic alignment," which brought up a lot of results and a lot of different meanings.

To me, strategic alignment means lining up the details on the ground with the strategy up in the sky. For example, suppose a retail computer business says it focuses on "service seeker" small businesses. Revamping the physical location to create a long and inviting service counter is strategic alignment. Staffing it with friendly technicians in white service coats, like the auto dealers, is strategic alignment. Buying a white van with a huge sign on the side saying, "Installing Another System," is strategic alignment. Doing nothing but talking about it at meetings is not strategic alignment.

It was strategic alignment, or the lack of it, that led me to develop the strategy pyramid back in the mid-'80s. I was consulting with the Latin American group of Apple Computer, led by Hector Saldana. I had done the group's annual business plan for three years when Saldana issued a challenge: "We want you to manage our annual plan again this year, but with a difference. This year we want you to sit with us the rest of the year and make sure we actually implement it."

You can use the strategy pyramid in your own planning. Focus on three or four main strategic priorities and build a conceptual pyramid for each one. Don't sweat the details like definitions of strategies and tactics; just make it work for you, in your business, with your pyramid. Do sweat the details like making programs with specific responsibilities, budgets and projected outputs when possible.

You don't have to be a big company. Apple was a huge company to me in the mid-'80s, because it had more than 1,000 employees; yet the Latin American group had less than two dozen people. We made the pyramid work because we wanted to make it work; we wanted to build strategy, not just great parties.

Remember, good business planning is nine parts implementation for every one part strategy.

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Complete Guide to the Strategy Pyramid

September 8, 2020, 12:53 am

The strategy pyramid is a visual tool to help you act on what your plan says you’re going to accomplish. Strategic alignment sounds simple: bring your activities and spending into logical harmony with your strategy.

What is a Strategy Pyramid?

Many organizations produce strategy documents that outline their top-level strategies and plans. But these documents rarely contain activities to accomplish the strategies and plans. Many companies struggle to align their tactical plans and budget with the higher level strategies and plans. The strategy pyramid illustrates the strategic behaviors that are required in order to achieve the strategies and plans on the next level. Every company has three levels of plans, each consisting of logically nested plans. The first level of plans act as a blueprint for a company’s future. The second level plans guide how a company will implement its strategic objectives and build its capabilities to execute its strategy. The third level plans help you get all the appropriate activities in place to ensure activities are in line with the strategies.

Before we go into details, look at the image of the strategy pyramid. The rest of this blog is a detailed explanation of each part of the pyramid.

Step 1: Identify the Strategies

First you must know what your strategies are. Strategies are your end-state objectives, the future outcomes you intend to achieve.

Step 2: Identify the Strategic Objectives

Strategic objectives are the key tasks that need to be accomplished to achieve your strategies. These are the key outcomes you need to achieve these strategies to get to their end-state. Strategic objectives are not the same as departmental goals. In each strategic objective, you must identify the departments that contribute to achieve that objective.

Step 3: Identify the Activities

Activity is the tactical programs, projects and tasks necessary to accomplish a strategic objective.

Step 4: Identify the Capabilities

True strategic alignment of activities and spending requires capabilities in your organization. A capability describes a set of skills, knowledge, systems, or tools that you need to accomplish your strategic objectives. The three basic types of capabilities are functional, core and project. Lines or boxes can be added to the levels that are missing them. For example, did you create performance measures for each strategic objective?

Step 5: Identify the Support Processes

Support processes are the activities that are not directly related to achieving your strategic objectives, but they are important to ensure the activities and capabilities are in alignment and enable the company to achieve its objectives. Examples of support processes are budgeting, resource allocation, or recruitment.

Step 6: Add the Lagging Indicator

Lagging indicators are the outcome metrics that are used to evaluate the performance of your strategic objectives. The most common example of a lagging indicator is a financial metric like sales, profit or market share. A lagging indicator should be placed at the bottom of the level of plan it describes.

Step 7: Add the Backward Feedback

Earlier we said that if activities are planned at the time of strategy development, they will be aligned with the first level of strategies and plans. But since the activities and plans are developed further from your strategic objectives, spending and managing the spending are more difficult the further away they are from actual achievement of the strategies and goals. In organizations where the strategies and plans are created last, activities and spending tends to be less aligned with strategies and plans. We call this phenomenon backward feedback. The backward feedback is the guidance you can give your organization about spending and activities.

Step 8: Wait… Evaluate, Adopt, Adjust and Repeat

It is hard to get things exactly right the first time. Even if you have everything planned, you will need to implement your strategy and modify your spending. This will require patience and deliberate reflection. First, let’s discuss the required activities for evaluating, modifying, and adjusting your strategies and plans. They are:

Once you’ve identified your strategies and plans, you need to evaluate if they’re aligned with your capabilities and resources. If you find something wrong or off, modify or adjust your strategies and plans so they’re on track. This evaluation of your strategies and plans should occur at least annually and should be a part of your planning process. This evaluation creates a positive feedback loop enabling your company to be agile.

If you find something wrong, you must make modifications or adjustments to your spending. Modifications are changes that will make your spending more effective. After evaluating the effectiveness of your spending, you can make changes to your activities or projects. But if something is doing the job, don’t mess with it. If an activity is working, don’t change it. But it’s hard not to change things. At Kraft, we did a post-mortem study analyzing our failed Oreo launch. We found that our marketing and product development did not align with our capabilities. Adopting our capabilities were much more expensive than the actual expenses that ignited that failure.

This is the preferred way. The reality is that even if you’ve planned all the right things, there will be changes in your organization and the external environment. There will be unforeseen delays and problems that will cause you to adjust your spending. Use the information you’ve learned from your evaluation and modify your plans and activities to align them with your strategy.

Evaluate your ability to modify and adjust your spending. Use measurements like the strategy execution score (SES) to measure the effectiveness of your strategies and spending. The goal is to increase your SES so that you are able to adapt to changes faster. This forces your organization to predict the future and get everything off paper and into a computer. Develop the processes that enable you to measure the SES after the project is done.

Now that we’ve discussed the required activities for evaluating, modifying, and adjusting your strategies and plans, let’s take a deeper dive into each one.

Evaluation is about making sure your strategies and plans are working. If they aren’t working, you need to evaluate what went wrong. If you evaluate and find out that something is wrong, you need to evaluate the value provided and the ROI for each activity and spending line item. Use the strategy execution score (SES) to measure the effectiveness of your strategies and spending. The SES should be used to evaluate your strategic objectives, core capabilities, project and functional capabilities.

The goal of modification is to increase the value of an activity while reducing cost. The first thing you need to do is consider the resources you have available. Look at the different ways you can accomplish your strategic objectives with the resources you have already. For example, instead of a strategy objective to build a new distribution center, you might consider better ways to utilize the existing resources you have, such as renting space in a warehouse or third-party logistics company. Reduce the cost of your activities by considering all of your available options before deciding which best fits your objectives.

You’ve planned everything and then, suddenly, disaster strikes. Earlier we talked about “readjustment” in the Strategy Execution Score (SES). Let’s consider how to approach this type of adjustment. Businesses seldom stay on the exact plan. There will be adjustments along the way. This is the question you need to ask in order to ask for resourcing: “In what state would you not proceed with this project?” If the project’s likely outcome is a “go” in your case, then you will proceed. If there is a possibility that the outcome could be a “no go,” then you should analyze how to proceed. You may need to go to the executive level to get the appropriate resourcing.

When you adjust your spending, you are reallocating resources to a different project. The best way to make your spending more effective is to modify your strategies and plans. It is very unlikely that your best strategies and plans will survive long enough to create value. You need to monitor your strategies regularly and make changes accordingly. Modifying your strategies and plans will align your spending with your strategic objectives.

When you decided to close or open a store, you put the resources on or off the list. The process of evaluation, modifying and adjusting your strategies and plans will enable an organization to be agile.

Following the S.M.A.R.T. goal setting methods will ensure that your New Year’s resolutions stick.

S-specs and deliverables should consist of:

M-mission statement: As you create your strategic plan and break it down into actionable steps, you will come up with milestones. Use these as milestones for yourself to check your progress periodically. A great way of accomplishing your goals is to evaluate and bring them back in a monthly basis. The focus should be on the purpose of the milestone, what it’s going to be used for, and how to measure its success.

A-assessment: The assessment is a detailed review of your S-specs and activities. This is an opportunity to evaluate your strategy execution. The results of the assessments can be used to modify your plans.

S-stretch: Each year, each strategy you have must have a stretch goal, a S-sprint goal, a S-sprint goal, and S-step goal and a S-step goal. The stretch goal is your S-sprint goal. The S-sprint goal is a one-year goal. The S-step goal is a one-quarter goal. The execution of each goal can be used to evaluate the progress. The plan should include milestones in each quarter that outline the activities that will make up the strategy. You’ll be able to then analyze how this is going.

R-review: Assess the different paths to each group of goals. How will you accomplish the goals? How are you going to achieve the priorities? What will be the milestones? When you have the plan, what is your contingency plan? Create a time frame for each activity and objectives. Use this time frame to measure your progress. Try to improve the time each quarter so that you’re getting faster and faster.

T-time: Use a time schedule. It is important to set a timeline for everything, so that you can measure your progress every eight weeks. Track the time spent on different activities. List the activities you will complete this quarter, month, and week.

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Strategy Pyramid of a Marketing Plan

by Sam N. Austin

Published on 9 Aug 2019

The term "strategy pyramid" refers both to a methodological approach to running a marketing organization and to a particular document that captures and reflects that approach. The notion of a strategy pyramid is not specific to marketing, but it is a general way of planning a business’s activities. In a strategy pyramid, a business plan is divided into three layers, which are referred to as the strategy, tactics and programs layers. The strategy pyramid of a marketing plan takes the basic system and applies it specifically to marketing.

Pyramid Strategy Implementation Document

A marketing plan is a written document that spells out the anticipated activities of a marketing organization over a specific time. Often, marketing plans are designed to account for activities for a full year and may subdivide activities quarterly. Within the general marketing plan document, the contents are then guided by each of the layers of the strategy pyramid.

The Top Tier: Strategy

The top layer, for which the pyramid is named, is the strategy layer. The strategy component of the document is a summarized version of a company’s marketing strategy. The marketing strategy, which should be designed to support the overall business strategy, names strategic marketing goals and milestone dates for achieving them. For example, a strategic marketing goal might be “ to become recognized as a provider of the highest-quality widgets ” in a given class. Because this is a high-level view, this section does not include details, but simply sets key priorities.

The Middle Layer: Tactics

The tactics layer of the strategy pyramid sets forth the particular approach or set of approaches that the marketing organization will take to meet its strategic objectives. For example, if the marketing strategy calls for overall product diversification, then the tactics layer names the particular products or product lines on which the organization will focus.

The Pyramid Base: Programs

The most detailed and specific layer of a marketing plan strategy pyramid is the programs layer. This section of the document spells out the specific programs that will support each of the named tactics in the tactics section. For example, you might have a social media program to promote your product lines.

You need to have highly detailed information in your overall document for the best pyramid strategy implementation. Include details about human resources required for each program, budget requirements, preliminary timelines and key calendar milestone dates.

Updating Your Strategy Pyramid

Like many marketing documents, a marketing plan strategy pyramid is subject to regular updates and revisions. Updates to the plan may be based on changes in corporate strategy that, by extension, change the marketing strategy. However, even if the strategies remain the same, changes in the marketing landscape might require updates to tactics and programs.

For example, a new product from a competitor might change consumer demand, a change which must then be reflected in the plan. In addition to reviews based on reactions to market events, a strategy pyramid document should be reviewed quarterly.

Using the Goal Pyramid for Your Startup’s Strategic Planning Framework

Strategic planning is an ongoing process that must be scalable and repeatable. A strategic planning framework provides both structure and flexibility. An overly rigid framework might overlook key elements of your strategic plan. A framework that is too high level might lack the structure to support an actionable and accountable strategic plan. One effective strategic planning framework is the Goal Pyramid. It provides an actionable framework for strategic planning at the individual, department, and company levels.

Let’s dive into understanding how to use the Goal Pyramid for your startup’s strategic planning framework.

Quick takeaways:

The Goal Pyramid consists of four layers: goal, strategy, execution, and resources
Understand how each level of the Goal Pyramid works to help put it into practice
Follow the example to create a simple, actionable Goal Pyramid for your startup

The Goal Pyramid

The Goal Pyramid consists of four layers:

Goal: The top layer of the framework consists of one SMART goal.
Strategy: The second layer features one or more strategies that work together to reach the goal.
Execution: The third layer consists of tactics and processes that fulfill the strategies that deliver on the goal.
Resources: The bottom layer identifies the people and tools required to execute the tactics that fulfill the strategies to deliver on the goal.

Understanding How the Goal Pyramid Works

It’s important to understand how the Goal Pyramid works, as this will help you to create and then implement this strategic planning framework.

Setting a Goal = Define Your Why

The Goal Pyramid begins with setting one main goal for the organization. The goal should be SMART (specific, measurable, attainable, relevant, time-bound). To set a goal, leadership must first define their WHY:

Why are we in business?
Why should customers do business with us?
Why do we want to achieve this specific goal?

Creating a Strategy = Determine the What, Who, and When

Once you’ve set a goal, you must create the strategies for achieving that goal. Strategies must align with the why to support the goal. When creating strategies, leadership should consider the WHAT, WHO, and WHEN:

What must need to be done to fulfill the goal?
Who is going to be responsible for putting the strategies into action?
When will the strategies be put into place?

Execution = Decide How to Implement the Strategies

After creating your strategies, you must decide how to put those plans into action. This involves developing tactics that provide direction on implementing the strategies. Many people confuse strategies with tactics: a strategy is a broach approach for achieving a goal, while a tactic is the process you follow to implement the strategy. Execution involves answering the HOW:

How will you fulfill each strategy?
How will you assign resources?
How will you pay for the resources?
How will you track and measure results?

Resources = Make a Plan and Do the Work

After determining the tactics for executing on your strategies, you must assign the resources (i.e., people, tools) for implementing the tactics. Goal setting is vital but doing the work to fulfill the goal will move your business forward and help you to realize success. This involves creating and implementing your operational plans, which should:

Set benchmarks to measure performance
Provide direction on making processes easier to achieve
Equip your people with the tools to do the work

Example of One Startup’s Goal Pyramid

To follow is an example of a startup’s strategic planning framework using the Goal Pyramid.

Increase profits by 20% compared to Q4 of this year within the next 12 months.
Increase existing product sales by 10%
Increase new product sales by 5%
Reduce expenses by 5%
Hire new sales reps
Launch new marketing campaigns
Improve energy efficiency to reduce energy costs
Eliminate wasteful production procedure
Sell off excess inventory
Provide new sales reps with training and implement CRM
Set quotas for sales reps
Purchase ads for social media platforms
Install energy-efficient equipment
Revise production procedure
Sell inventory at auction

Creating a Goal Pyramid for Your Startup

The Goal Pyramid is a flexible and actionable strategic planning framework that can help startups to create and fulfill a key goal. Start with one SMART goal, develop strategies to support your goal, create tactics to implement your strategies, and implement the resources to put those tactics to work.

Are you ready to grow your startup? Contact us to learn how.

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Get the Free Strategy Pyramid Template!

Strategy Pyramid Template | Start Something Awesome

If you’re a creative visionary, you’ve got big ideas, but do you know how to set yourself up to make them real? Did you know that it has been estimated that for every minute of planning you do at the beginning of a project, you save ten minutes during the execution phase? The more planning you do when first starting out on your ideas, the more likely your creative vision, small business, or side hustle is to be successful.

The Strategy Pyramid can help with planning for your next big endeavor as well as how to use it.

Get the Strategy Pyramid Template Today!

What is the strategy pyramid template.

The Strategy Pyramid is a simple tool for planning for a creative or entrepreneurial vision. The Strategy Pyramid is made up of a variety of pieces that, when completed in the correct order, can help you achieve success by ensuring alignment between all pieces of your strategic plan:

Strategy Pyramid | Start Something Awesome

Why You Need the Strategy Pyramid Template

Strategic planning at all levels can be an overwhelming experience. The Strategy Pyramid can order to bring clarity to your thoughts as you work through your own strategic planning. By linking your “why” ( why your business or side gig exists ) with your “how” ( how you’re going to achieve your vision ) and your “what” ( the steps you’re going to take to make it all happen ), strategic planning using the Strategy Pyramid gives you confidence that you’re on the path to success.

The Strategy Pyramid is also a useful tool for:

Aligning all team members in pursuit of your why, what, and how
Communicating with customers who you are, what you do, and why they should support you
Posting to your website for a “snapshot” view of what you believe in and what you’re doing.

Completing the Strategy Pyramid Template

The Strategy Pyramid gives you a simple structure to complete all pieces of your vision’s strategic planning. Work through each piece with all team members to have a comprehensive view of your plan for your organization.

As you and your team work through each piece of the pyramid, ask yourself,

Does this piece align with the direction and spirit of earlier pieces of my Strategy Pyramid such as the Vision , Mission , and Goals ?
Is this clearly stated so that my team members and customers can understand it?
Can my team members act on this?
Does this communicate what I want it to communicate?
Does this inspire me?

For example, the Start Something Awesome Strategy Pyramid looks like this:

At the top of the SSA Pyramid is my vision, “a world in which a person’s creative energies can be channeled to earn personal income as well as benefit his or her community.” From that point down, all pieces of the SSA Strategy Pyramid support that vision, from my mission (“to help and inspire creative visionaries as they start their own awesome”) to my strategies (Content Development, Marketing / Social Media, and SEO).

Finally, my action plan directly supports the success of all earlier pieces of planning:

Complete my strategic planning and Strategy Pyramid
Identify and configure all tools needed for my success
Create templates for content to shorten the development timeframe
Create a content schedule so I know what I need to be working on when
Complete monthly check-ins, including establishing a baseline for all marketing campaigns and blog content

So what do you think? Does this sound like a good plan? 🙂

Download the Strategy Pyramid Template

To make it easy for other creative visionaries, I’ve made the Strategy Pyramid available in a PowerPoint template as well as a Google Slides template.

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Executive summary

Problem statement.

In recent feedback sessions, (percent) % of

your customers experience a need for (declare customer need, such as faster delivery, accessibility, or a cheaper product).

In surveys of customers who have chosen the competitors (product) , they mentioned that (price/delivery/accessibility, etc.) and (price/delivery/accessibility, etc.) was a problem (percent) % of the time.

To best serve your existing customers, you need to develop a series of (product/service/initiative) and sell it (at/with a better price point/faster delivery/improved accessibility, etc.) .

Proposed solution

Your new (product/service/initiative) should begin (at/with) (percent) % (cheaper/faster delivery/more accessibility, etc.), with the potential to increase it to (percent) % depending on (what could prevent your product from succeeding, like marketing, amount of employees, etc.).

In order to offer (these prices/improved accessibility/faster delivery, etc.) , you should do the following:

Pain point 1

(How to improve pain-point #1)

Pain point 2

(How to improve pain-point #2)

Pain point 3

(How to improve pain-point #3)

Note that our proposed solution will not affect the overall quality of your business or brand.

With our proposed solution, your brand could (breakout into new markets/reduce manufacturing costs, etc.) . These new offerings could bring in $ (profit amount) , which would help your business's financial projections at the end of Q1/Q2/Q3/Q4/year).

Your company

! The following information discusses what your company currently looks like.

Mission statement

Core values/principles.

(What does your business want to accomplish for its customers?)

(What is your vision, is it to become the best in your industry?)

Goals and objectives

(What are your objectives? Gaining more customers, expanding the company to 100 employees, or getting more investors?)

Product or service development

! We recommend your business creates the following products/services.

Product/service description

(Product/service description)

Pricing model

(Pricing model, including one-time costs or subscription costs)

Delivery capabilities

(Includes resource requirements for delivery, design ideas, and performance projections.)

Delivery system

(How you’ll deliver the product: online, shipment, etc.)

Critical element suppliers

(Includes the supply chain, such as inventory management, packaging strategy, storage and delivery strategy, regulatory compliance, safety, financial models, and data integrity and control.)

Marketing research

! Based on data, your business should be targeting the following customers.

Your competition and market status are how we determine if you’re aligning with industry marketing outcomes.

(Create a customer avatar that includes their age, gender, marital status, children, location, occupation, job title, average income, education, goals, values, challenges, point points, and common objections.)

Competition

(Choose at least 3 competitors, preferably direct competitors, in your industry to use for your SWOT analysis.)

Market status

(How is your market performing?)

Marketing goals

! Based on data, we believe your business should commit to the following

marketing goals.

Consumer climate

(How much do you expect your consumers to spend?)

Market share

(What portion of the market share do you expect to have?)

Diversification

(What industries or areas do you want to invest in?)

Distribution channels

(What direct and indirect distribution channels do you want to invest in? Retailers, wholesalers, or agents?)

Marketing plan

! Based on research, your business should include the following marketing initiatives.

Strategy and tactics

Customer markets.

(What are your main marketing strategies and tactics?)

(What customer markets are you targeting? Primary and/or secondary?)

Market positioning

Advertising research.

(How do you want your customers to view your brand or product?)

(How will you conduct market research? What is your strategy?)

Public positioning

Test marketing.

(Will your public positioning be based on product characteristics, price, quality/luxury, product use, or on the competition?)

(What markets, besides your direct market, should you test?)

Cross-selling

(Where are your cross-selling opportunities?)

SWOT analysis

! Based on research, this chart represents your and your competition’s strengths, weaknesses, opportunities for growth, and potential threats. Use this chart to improve on your offerings.

Self: (What are you doing right? Why do your customers like you?)

Competition: (What is your competition doing right? Why do their customers like them? Can you capitalize on their strengths?)

Self: (What are you doing wrong? What do your customers say they want you to improve? How can you improve on these problems?)

Competition: (What are they doing wrong? What do their customers say they want them to improve? How can you capitalize on these problems?)

Opportunities

Self: (Where are there opportunities for growth in your company based on your and your competition's weaknesses and your strengths?)

Competition: (Where can your business improve and capitalize on your competition’s customers? When can you implement these changes?)

Self: (What projects are you creating at the moment? What could go wrong, and how has your competition implemented a similar project?)

Competition: (Are you aware of new projects your competition is implementing? What could go wrong? Could your business do it better?)

See risk factors and contingencies for possible financial shortfalls.

Financial plan

! Below are your total costs regarding your employees, office expenses, and utilities. Your sales are covered in the “projected revenue” charts. The final two charts, “projected quarterly expenses” and “projected yearly revenue and expenses,” cover your total costs.

Projected costs for the year

Your projected costs for (year) is as follows:

Projected quarterly revenue

Your projected revenue for (year) is as follows:

Total yearly sales:

Total yearly returns:

Net profit:

Projected quarterly expenses

Your projected quarterly expenses for (year) is as follows:

Projected yearly revenue and expenses

Your projected quarterly expenses for (year), (year), and (year) are as follows:

Assessment and review

! The below chart includes our assessment and review of the following categories.

Analytics and tracking

Financial analysis.

(What are your results for tracked metrics and KPIs?)

(How is your company doing financially?)

Customer surveys

Market share analysis.

(What do your customers say?)

(What percentage of the market share do you currently own?)

Market survey

(Where is the market headed in your industry?)

Risk factors and contingencies

! Risk factors regarding your business are indicated below. If you limit the number

of risk factors and contingencies in your business, you’ll be able to meet your financial projections.

Revenue Shortfall

(Do you expect a shortfall? What can you do to prevent this?)

Pro Forma Invoices

(Are your Pro Forma invoices accurate? By how much?)

Critical Ratios

(What is your critical ratio percentage? How can this be improved?)

Budget Variance

(Will your budget be higher or lower than projected costs?)

Financial Audits

(How accurate are your financial audits?)

! Below are the sources we used to find the data we needed to conduct your strategic plan.

Research: Clients

(Use existing reviews, own analysis, data analytics, websites, surveys, product/service usage, audience insights, one-on-one conversations, Google research, heat mapping, social listening, and more to conduct your research.)

Research: Competition

Research: environment.

*Please go back to your executive summary to see how we used our findings.

MM / DD / YYYY

[Client.FirstName] [Client.LastName]

[Sender.FirstName] [Sender.LastName]

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Home PowerPoint Templates Diagrams Strategies Business Goals Pyramid PowerPoint Template

Strategies Business Goals Pyramid PowerPoint Template

Pyramid Diagram for Business Strategies and Plans

The Strategies Business Goals Pyramid PowerPoint Template is a 4 steps pyramid diagram that can be used as a template to prepare presentations describing strategies to assess business goals. Pyramid chart design presentation templates with a triangle shape divided into four levels. Each level contains clipart icons representing levels of strategic planning.

The Strategies Business Goals Pyramid PowerPoint Template helps outline the high-level strategic plans. You can use an editable presentation of the strategy pyramid with business plan PowerPoint templates to align the company’s processes and budget with the plans. When creating a strategic plan for stakeholders, use pyramid PowerPoint templates as a visual approach for growth. In business planning, for example, the bottom-up approach first lets users define the core values and vision of the company. Once they set up goals based on vision, the objective of each goal is analyzed. Based on the information from the previous three levels, current business strategy.

Professionals in all industries download presentation templates of pyramid diagrams to showcase various business ideas in hierarchical order. It helps visualize the division of a business plan into four layers, i.e., strategy, objectives, goals, vision/mission , and core values purpose. The presenter can use the strategic business goals pyramid to materialize ideas into achievable goals from the bottom-up. It is a helpful presentation tool to discuss business strategies as a whole and their functional domains. The strategy pyramid marketing plan PowerPoint templates, for instance, uses a basic framework of 4 layers to establish marketing goals.

The upward arrow beside the pyramid diagram ppt presentation templates shows how processes flow in ascending order of dependencies. The business strategy presentation template offers two alternative slide styles, including blue and white background colors. Users can copy any of these slides according to the professional PowerPoint themes color of their existing presentation of Google Slides Template.

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A strategy business plan outlines the long-term goals of an organization and the initiatives it will implement to achieve them. It is a comprehensive and systematic plan that considers all the aspects of a business and how it will be operated. This plan should include the company’s mission, vision and objectives, and the actions it will take to reach its desired goals.

What's included in this Strategy Business Plan template?

Who is the Strategy Business Plan template for?

This strategy business plan template is designed to help organizations of all sizes and industries create a comprehensive plan to define and implement their strategies. It can be used to set measurable targets and develop projects to reach the desired objectives. The template is a useful tool to help businesses stay organized and focused on their long-term goals.

1. Define clear examples of your focus areas

A focus area is a main area of interest that your organization focuses on, such as increasing customer retention, reducing operational costs, or improving employee satisfaction. It is important to identify and prioritize these focus areas to ensure that your strategy is effective and successful.

2. Think about the objectives that could fall under that focus area

An objective is a goal that you would like to achieve in a certain time frame, such as increasing customer loyalty or streamlining processes. It is important to have clear and achievable objectives that will help you reach your desired outcome.

3. Set measurable targets (KPIs) to tackle the objective

A KPI (key performance indicator) is a measurable target that you can use to track the progress of your objectives. It is important to set realistic and achievable targets that can help you measure the success of your strategies. An example of a KPI for the focus area of Increase Customer Retention could be: Increase customer satisfaction rating from 4.5/5 to 5/5.

4. Implement related projects to achieve the KPIs

Projects (or actions) are the steps you will take to achieve the KPIs and reach your objectives. It is important to identify the steps you will take to reach your desired outcome and how you will measure the success of each step. An example of a project related to Increase Customer Retention could be: Improve Customer Service.

5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy

Cascade Strategy Execution Platform is a comprehensive and easy-to-use tool designed to help you develop and track your strategy business plan. It can provide you with real-time insights and actionable data to help you make informed decisions and reach your goals faster. With Cascade, you can easily monitor your progress and make sure you are on track to reach your objectives.

Getting started with your Strategy Business Plan Template only takes 20 seconds.

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COMMENTS

Strategy Pyramid explained with lots of Useful Real Examples.
1. Ultimate Goal: What the Company wants to Be. Its Role in Society. Missions (and Visions) are commonly Used as Ultimate Goals. 2. Strategy: The Philosophy that the Company follows to achieve its Goals. What principles guide the Company in achieving its Objectives. 3. Tactics: What Actions are taken to Fulfill its Strategy.
Business strategy pyramid ppt examples
This business strategy plan model has been designed using high resolution and premium quality slides which will help you increase the quality of your work. This pyramid business planning PowerPoint presentation has been designed in such a manner that you will be able to save a lot of your precious time because the slides are predesigned and ...
What Is a Strategic Planning Pyramid? (With Benefits)
The strategic planning pyramid allows you and your team to foresee the future and plan accordingly. This helps avoid any unfavorable scenarios by being proactive rather than reactive. For example, it may be beneficial to closely watch the organization's competition so that they aren't stealing your exiting or potential customers.
Strategy Pyramid
One strategy, for example, was to emphasize desktop publishing. Tactics used included advertising, pricing of bundles, and distribution channels. The detailed programs were things like advertising insertions, seminar marketing, bundling of hardware and software, and distributor pricing.
Building A Strategy Pyramid For Your Business
One strategy, for example, was to emphasize desktop publishing. Tactics used included advertising, pricing of bundles and distribution channels. The detailed programs were things like...
Complete Guide to the Strategy Pyramid
Step 1: Identify the Strategies First you must know what your strategies are. Strategies are your end-state objectives, the future outcomes you intend to achieve. Step 2: Identify the Strategic Objectives Strategic objectives are the key tasks that need to be accomplished to achieve your strategies.
Strategy Pyramid
Strategy Pyramid found in: Strategy house powerpoint guide, Powerpoint template and background with pyramid strategy business management concept diagram, Pyramid strategic plan with key objectives, Pyramid with three different..
Strategy Pyramid of a Marketing Plan
For example, you might have a social media program to promote your product lines. You need to have highly detailed information in your overall document for the best pyramid strategy implementation. Include details about human resources required for each program, budget requirements, preliminary timelines and key calendar milestone dates.
5 Step Strategy Pyramid Diagram
It is a five-phase pyramid template of gradient color segments. Whereas, the flat design PowerPoint has set of infographic icons representing each level. The strategy PowerPoint pyramid is the business methodology template to represent a plan or design. This design can illustrate the development of new project or improvement in an existing process.
Using the Goal Pyramid for Your Startup's Strategic ...
Example of One Startup's Goal Pyramid To follow is an example of a startup's strategic planning framework using the Goal Pyramid. Goal Increase profits by 20% compared to Q4 of this year within the next 12 months. Strategies Increase existing product sales by 10% Increase new product sales by 5% Reduce expenses by 5% Execution Hire new sales reps
Get the Free Strategy Pyramid Template!
For example, the Start Something Awesome Strategy Pyramid looks like this: At the top of the SSA Pyramid is my vision, "a world in which a person's creative energies can be channeled to earn personal income as well as benefit his or her community."
Strategic Business Plan Template for 2022 Sample
It's important to project as closely as possible to avoid loss of trust. A "Critical Ratio" is calculated by dividing the time remaining until a job's deadline by the total shop time remaining for said job. A critical ratio above 1.0 is ideal for any business, as that means you're doing well on cost and schedule.
Strategy Pyramid
Strategy Pyramid - 5 Levels. Jul. 29, 2013. • 8 likes • 16,121 views. Download Now. Download to read offline. Business. Serves as a good reference tool to acknowledge own challenges during Strategic Programmes and Projects. Also during Business and IT Process Implementation. Jacob Thoft-Christensen.
Strategies Business Goals Pyramid PowerPoint Template
The Strategies Business Goals Pyramid PowerPoint Template helps outline the high-level strategic plans. You can use an editable presentation of the strategy pyramid with business plan PowerPoint templates to align the company's processes and budget with the plans. When creating a strategic plan for stakeholders, use pyramid PowerPoint ...
Strategy Pyramid Business Plan Example
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Strategy Pyramid Business Plan Example
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Strategy Pyramid Business Plan
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Strategy Pyramid Business Plan Example
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Strategy Pyramid Business Plan Example
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Strategy Business Plan Template
This strategy business plan template is designed to help organizations of all sizes and industries create a comprehensive plan to define and implement their strategies. It can be used to set measurable targets and develop projects to reach the desired objectives. The template is a useful tool to help businesses stay organized and focused on ...

Strategy Pyramid

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Complete Guide to the Strategy Pyramid

What is a Strategy Pyramid?

Complete Guide to Budget Strategy

Complete Guide to Absolute Return Strategy

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Strategy Pyramid

Strategy Pyramid of a Marketing Plan

Pyramid Strategy Implementation Document

The Top Tier: Strategy

The Middle Layer: Tactics

The Pyramid Base: Programs

Updating Your Strategy Pyramid

Using the Goal Pyramid for Your Startup’s Strategic Planning Framework

The Goal Pyramid

Understanding How the Goal Pyramid Works

Setting a Goal = Define Your Why

Creating a Strategy = Determine the What, Who, and When

Execution = Decide How to Implement the Strategies

Resources = Make a Plan and Do the Work

Example of One Startup’s Goal Pyramid

Creating a Goal Pyramid for Your Startup

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Why You Need the Strategy Pyramid Template

Completing the Strategy Pyramid Template

Download the Strategy Pyramid Template

Strategic Plan Template

Executive summary

Proposed solution

Your company

Mission statement

Goals and objectives

Product or service development

Product/service description

Pricing model

Delivery capabilities

Delivery system

Critical element suppliers

Marketing research

Competition

Market status

Marketing goals

Consumer climate

Market share

Diversification

Distribution channels

Marketing plan

Strategy and tactics

Market positioning

Public positioning

Cross-selling

SWOT analysis

Opportunities

Financial plan

Projected costs for the year

Projected quarterly revenue

Projected quarterly expenses

Projected yearly revenue and expenses

Assessment and review

Analytics and tracking

Customer surveys

Market survey

Risk factors and contingencies

Revenue Shortfall

Pro Forma Invoices

Critical Ratios

Budget Variance

Financial Audits

Research: Clients