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Cleaning proposal template


Write a cleaning proposal and start growing your business.

business proposal template for cleaning company

Create a cleaning proposal.

Download the free cleaning proposal template that suits your business type, to create a cleaning proposal that reflects your brand and catches the customer’s eye.

business proposal template for cleaning company

Get contracts with new clients.

Complete and customize the simple cleaning proposal template to give prospective clients all the details they need to hire you for the job.

business proposal template for cleaning company

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Open a Wise Business account online. There’s no minimum balance and no monthly fee to worry about. And with Wise you could cut international transfer costs, and keep more of your income when working with clients overseas.

Simple cleaning proposal template.

Show your prospective clients what you can do with a thorough and clear cleaning proposal. Cover all the details of your company, the services you provide, and the costs - as well as the benefits to the client. Use the cleaning proposal templates available here to prepare spotless proposal documents whenever you need them - fast.

A smart cleaning proposal template makes it easier to write a stand-out proposal. Add and edit information as you customize your document, using the outline provided in the template, to cover everything your client needs to know.

Choose a business cleaning proposal sample PDF or download a cleaning proposal template Word document - customize the template according to your business needs.

Download a cleaning proposal template in Word .

Download a cleaning proposal template in PDF .

Find more proposal templates .

Business proposal

The hassle-free international business account.

Excessive bank fees can make working with international clients tricky. Wise has the answer.

Open a Wise for business account to hold multiple currencies in one place, and get paid fee-free in a range of major world currencies including US, Australian, New Zealand and Singapore dollars, British pounds, euros and Polish zloty. Simply give clients the unique local bank details for these countries which come with your Wise account and you’re done.

All currency conversion uses the real mid-market exchange rate so you can hold or switch currencies without penalty. There’s just a low, transparent fee per transaction.

You’ll also be able to spend and make withdrawals using the mid-market exchange rate wherever you are in the world using your Wise business debit card - and integrate your account with Xero for faster accounting.

Doing business in multiple currencies? Get your Wise account details. Try Wise Business .

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Proposal templates.


Choose, create and customize your perfect business proposal, bid proposal or project proposal with our free templates.

Quickly create professional proposal documents which cover your project’s objectives, scope, milestones and budget - and grab your client’s attention immediately.

Find the proposal template that you need to boost your sales from the table on the right.

8 tips for writing a cleaning proposal.

Ready to get started with your cleaning proposal? Read these last few tips to make sure you get it right first time:

Business proposal

Business proposal FAQ.

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Free Commercial Cleaning Proposal Template That Wins Clients

In 2022 alone, this commercial cleaning proposal template was used over 20,000 times, closing deals worth more than $11.5 million. The good news is, logo, text, colors, and images are all completely editable. Reach amazing results in just a few minutes!

Commercial Cleaning Proposal Template Slide 1

A look at everything in thisCommercial Cleaning Proposal Template

Visually attractive cover.

The first thing your potential clients see is a nicely designed cover, fit for a world-class cleaning company like yours. The first impression matters, so the goal is to start the proposal with an attention-grabbing image. You can change everything, from the text, logo, and background image to make it a better fit for your needs.

Visually Attractive Cover

Pre-Written Introduction Section

How to write a meeting summary but also introduce your services? Luckily, that is something you don't have to stress over, as our pre-written introduction section is already structured for you. You just need to add a few client specifics and that's it. Like everything else in this free proposal, it's completely editable - the colors, the text, images, layout - everything.

Pre-Written Introduction Section

Process and Timelines

Explaining the cleaning techniques and sales processes that follow them to someone outside of your industry may sound easy until you try to write about it. You want to give enough details but not so much it seems overwhelming. Fortunately, we created a plan of action already sectioned to fit the perfect amount of information. You can adjust it to suit your exact process.

Process and Timelines

Case Study Example

The number of cleaning companies that don't mention customer reviews or examples of their work in a proposal is terrifying. If you want to be taken seriously, you need to show that you understood the client's wishes and you came up with a practical solution.

In this cleaning business proposal template, we've set out an example case study. All you need to do is replace our example with one of yours and use the structure we've used.

Case Study Example

Whether you want to charge for your services per hour, subscribe to monthly packages, or have optional up-sell services such as window cleaning or carpet cleaning, you can make it happen with this automatically calculated pricing table. All you need to do is put the numbers and frequency of services in, type a brief one-line description and the pricing quote is done.


Next Steps with Digital Signing

A digital signature is the fastest way to keep the ball rolling with your customer and to avoid having to meet in person for a simple transfer of documents. You can briefly explain your ongoing plan in the 'Next steps' tab, allowing your informed customer to sign and return on the spot. Our digital signatures are 100% legal and compliant. When your client signs, you can see the digital signature certificate in your Better Proposals account.

Next Steps with Digital Signing

Pre-Written Contract

Every service business needs to set terms and conditions for their work and the cleaning industry is no exception. Our Terms and Conditions page has been written specifically with office cleaning services in mind; however, it still may not be suitable for your circumstances. We're not legal professionals, but if you're not using anything at all, this will likely be a great start - that said, get a legal professional to read it over.

Pre-Written Contract

Take Payment from Your Client

Getting paid - it's the hardest thing to do in business. The sooner and the easier you can get that money in your account the better. Using our integrations with Stripe, PayPal and GoCardless you can take payment from your client the moment they sign your proposal and then, if needed, start a subscription.

Take Payment from Your Client

Don't take just our word for it

Here is what some of our 10,000 users across the globe have to say

Sara K.

Sara K. CEO & Founder

Shade O.

Shade O. Business Owner

Brent R.

Brent R. Marketing and Advertising

150+ other free proposal templates just like these are also available inside Better Proposals

Cleaning Service Proposal Template

Cleaning companies need to have professional cleaning service proposals. It should help you explain your service, whether it’s pool cleaning, house cleaning, office cleaning, Airbnb cleaning or any other commercial cleaning service.

Post Construction Cleaning Proposal Template

The perfect proposal template for any cleaning company doing post-construction cleaning. Showcase your superior cleaning practices in this easy-to-read post-construction cleaning proposal.

Janitorial Proposal Template

Use this janitorial proposal to showcase your abilities down to the smallest detail! The janitorial proposal is pre-written and can be ready in minutes.

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Your questions, answered

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business proposal template for cleaning company

Attract customers to your cleaning services with a professional Cleaning Proposal Template. Simply customize the proposal template to match your services and branding, share your proposal to be filled out and signed on any device, and watch as each completed document is converted into a polished PDF automatically.

Drag and drop to make this Cleaning Proposal Template your own — you can upload your logo, add terms and conditions, and change fonts and colors for a personalized touch. You can even set up a custom signing order if your document is being signed by multiple parties! Pair your high-quality cleaning services with a high-quality automated document using Jotform Sign ’s Cleaning Proposal Template.

More templates like this

Free Business Proposal Template

Free Business Proposal Template

Getting your business off the ground is no small task and might require gathering funding from investors. With Jotform Sign, your young business can create a Free Business Proposal Template to outline your business’ needs, ideas, and benefits — making it easier to get investor buy-ins. Just create and customize your proposal, then send it to your investors and stakeholders for their e-signatures.Need to make changes to your Free Business Proposal Template? No problem! Jotform’s got you covered. Drag and drop to personalize your form to align with your company branding and policies. Add or remove form fields, create automated signing orders for multiple investors, upload logos and branding, and choose fonts and colors that work best for you. Work smarter with Jotform Sign.

Free Project Proposal

Free Project Proposal

Don’t waste time creating multiple project proposals from scratch. With Jotform Sign’s ready-made Project Proposal template, you can generate and customize a professional-looking proposal that includes details such as an overview and description of the project, resources and budget, project goals, expected outcomes, and more. Update the wording however you see fit, then share it with clients via email to seamlessly gather e-signatures from any device.Want to personalize this Free Project Proposal to match your company’s branding? No problem! Using our powerful online builder, you can add or edit form fields, upload your logo and branding, include images, change fonts and colors, and make other design changes without any coding. Once both you and your client have signed this proposal, you’ll automatically receive a finalized document — ready to share, download, and print for your records.

Mobile App Development Proposal

Mobile App Development Proposal

Create a Mobile App Development Proposal Template that works for all occasions with Jotform Sign. With our entirely online signature and feedback collection process, you’ll be able to manage and reference signatures from your team members in one convenient place. Share via email or embed in your online team portal.Customizing this Mobile App Development Proposal Template is simple and efficient with Jotform Sign. Update the terms and conditions, add or remove form fields, change fonts and colors, and make other cosmetic changes with no coding required. Create your app proposal, send it straight to your team, and start collecting signatures and feedback instantly. Collaborate smarter with Jotform. To collect e-signatures on any device, create an e-sign document with Jotform Sign.

These templates are suggested forms only. If you're using a form as a contract, or to gather personal (or personal health) info, or for some other purpose with legal implications, we recommend that you do your homework to ensure you are complying with applicable laws and that you consult an attorney before relying on any particular form.

Free Proposal Templates

Write a winning proposal in minutes with Jotform’s Proposal PDF Templates. Whether you need a business proposal, bid proposal, or project proposal, these free proposal templates will help guide you in creating an attention-grabbing proposal that contains key information regarding objectives, strategy, and budget. Proposal submissions will automatically be converted into PDFs that are easy to print, pitch, and present.

Personalize your proposal for your company or potential clients using Jotform’s PDF Editor. If you need to start from scratch, you can always get started generating a custom proposal for free! In any case, you’ll be able to modify your proposal template however you’d like, from writing additional form fields to changing fonts and colors. Jotform simplifies the proposal process so you can spend less time drawing up your proposals and more time closing deals.

Prepare a business proposal to present to interested investors. Personalize to match your branding. Works on all devices. Collect e-signatures quickly.

Generate a free project proposal in seconds with Jotform Sign. Fill out and e-sign from any smartphone, tablet, or desktop. Easy to customize and sign.

Create a proposal to send to your mobile app development team. Works on desktop, tablet, and mobile devices. Drag and drop to customize. No coding knowledge needed.

Cleaning Proposal

Cleaning Proposal

Save time by automating the way you create, fill out, and sign proposals. Easy-to-customize document template. E-sign instantly on any device.

Consulting Proposal

Consulting Proposal

Create a professional consulting proposal via Jotform Sign. Drag and drop to customize. Fill out and e-sign from any device. Easy to share. No coding.

Bid Proposal

Bid Proposal

Create a bid proposal for upcoming projects. Customize to match your project’s theme. Works on any device — desktop, tablet, or mobile. Collaborate smarter.

Sponsorship Proposal

Sponsorship Proposal

This sponsorship proposal template helps you attract and convince your leads to be part of your event as a sponsor. It contains a front page, cover letter for the leads, company overview, information about the event and terms.

Grant Proposal

Grant Proposal

Create a custom grand proposal in seconds. Easy to share and collect e-signatures. Works on any device. Drag and drop to customize. Streamline your workflow.

Construction Proposal

Construction Proposal

Create a construction proposal for all your needs. Drag and drop to customize. Works on smartphone, tablet, and desktop devices. E-sign in seconds.

Software Proposal

Software Proposal

Create a software proposal in seconds. Fill out and e-sign in seconds. Share with clients via email. Works great on any device. Converts to a PDF.

One Page Proposal

One Page Proposal

Generate one page proposals with ease. Free template. Easy to customize. Share in seconds. Fill out and sign on any device. Save time with e-signatures.

Video Production Proposal

Video Production Proposal

Create a professional video production proposal. Works on tablet, mobile, and desktop devices. Built to match your company needs. E-sign in seconds.

Budget Proposal

Budget Proposal

Generate a custom budget proposal in seconds with Jotform Sign. Fill out and sign on any device. Drag and drop to customize. Converts to a PDF document.

Non profit Business Proposal

Non profit Business Proposal

Generate a nonprofit business proposal and share via email. Fill out and sign from any smartphone, tablet, or desktop. Customize in seconds. No coding.

Proposal Letter

Proposal Letter

Create a proposal letter with this ready-made template. Easy to customize and share via email. Fill out and e-sign from any device. Converts to a PDF.

Marketing Proposal

Marketing Proposal

Generate a marketing proposal with this free template. Fill out and e-sign in seconds. Easy to customize and share. Converts to PDF document. No coding.

Interior Design Proposal

Interior Design Proposal

Create a custom interior design proposal with this free template. Easy to customize and share. E-sign in seconds. Works on all iOS and Android devices.

Event Proposal

Event Proposal

Create, track, and manage event proposals online. Gather e-signatures from any device. Drag and drop to customize the design. Turn into completed PDFs.

Job Proposal

Job Proposal

Create a job proposal with this free template. Fill out and e-sign from any device. Easy to customize and share. Works great on any Android and iOS device.

Contractor Proposal

Contractor Proposal

Create a professional proposal for your next contracting job. Works on mobile, tablet, and desktop devices. E-sign in just seconds. Converts to PDF.

Catering Proposal

Catering Proposal

Create a catering proposal for your client’s next event. Easy to edit and customize. Works on all mobile, tablet, and desktop devices. Receive copies upon approval.

Research Proposal

Research Proposal

Create a professional research proposal with Jotform Sign. Easy to customize and share. Fill out and e-sign anytime, anywhere. Converts to a PDF.

Music Business Proposal

Music Business Proposal

Create a business proposal for your next music venture. Create and send in minutes. Drag and drop to customize. Works on all iOS and Android devices.

Go To Market Strategy

Go To Market Strategy

Create a go-to-market strategy for your team. Works well on all devices. Drag and drop to customize. Email or embed to share. Converts to PDF easily.

What is a proposal?

A proposal is a formal offer written in response to a specific request or opportunity with a prospective client. As the name suggests, it proposes a unique idea or a solution to a client’s problem. Proposals are evaluated on whether they meet a client’s expectations regarding goals, timelines, deliverables, and budget.

What are the different types of proposals?

From sales proposals to construction proposals to book proposals, proposals are written for all purposes and industries. Some of the most common types of proposals are grant proposals, research proposals, and business proposals. Business proposals are either solicited or unsolicited. A solicited proposal is one that has been requested by a client or written in response to an RFP (request for proposal). RFPs are sent out by companies and agencies and list specific requirements. Unsolicited proposals initiate the sales process without responding to a request and are generally considered to be more challenging to write.

What should I include in my proposal?

Our free proposal templates already include everything you'll need for your proposal. To learn more about proposals, read our article on items to include in a proposal!

How should I write an effective business proposal?

It takes a lot more than a good idea for a proposal to be successful. Check out our tips on how to write a winning proposal .

What makes a proposal different from an estimate, quote, bid, or business plan?

Unlike estimates, quotes, and bids, proposals include information beyond the specific cost of a project or service. Proposals provide an in-depth explanation of the work being done, with details about scope, deliverables, milestones, and qualifications as well as budget.

While a business plan and business proposal might sound like the same document, one focuses on a company’s internal operations while the other seeks to create a business relationship with another company. A business plan, usually written with the intent of securing funds from an investor, summarizes a company’s overall goals and objectives. On the other hand, a business proposal focuses on a specific project or service for a prospective client.

Can a proposal become a contract?

For a document to be considered a legally binding contract, it must consist of an offer, consideration, and acceptance. A proposal can serve as the foundation for a contract, but it will generally only require a client’s signature, whereas a contract needs signatures from all involved parties.

A signed proposal may become a contract only if it contains signatures from each party and contractual language such as terms and conditions. However, it’s best to keep your contract separate from your proposal in case your client disagrees with your offer and requires a new document outlining the negotiated terms. If you need inspiration for your contract, we recommend our free contract PDF templates.

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Cleaning Service Business Plan Template

Written by Dave Lavinsky

Growthink.com Cleaning Service Business Plan Template

Over the past 20+ years, we have helped over 5,000 entrepreneurs create business plans to start and grow their cleaning services businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a cleaning services business plan template step-by-step so you can create your plan today.

Download our Cleaning Service Business Plan Template here

What Is a Business Plan?

A business plan provides a snapshot of your cleaning services business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start a cleaning services business or grow your existing cleaning services business you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your cleaning services business in order to improve your chances of success. Your cleaning services business plan is a living document that should be updated annually as your company grows and changes.

Source of Funding for Cleaning Services Businesses

With regards to funding, the main sources of funding for a cleaning services business are personal savings, credit cards, bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable. But they will want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business.

Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding, or, like a bank, they will give you a loan.

Cleaning Services Business Plan Template

Your business plan should include 10 sections as follows:

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of cleaning services business you are operating and the status; for example, are you a startup, do you have a cleaning services business that you would like to grow, or are you operating a chain of cleaning services businesses.

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the cleaning services business industry. Discuss the type of cleaning services business you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.

Company Analysis

In your company analysis, you will detail the type of cleaning services business you are operating.

For example, you might operate one of the following types:

In addition to explaining the type of cleaning services business you operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to question such as:

Industry Analysis

In your industry analysis, you need to provide an overview of the cleaning services business.

While this may seem unnecessary, it serves multiple purposes.

First, researching the cleaning services business industry educates you. It helps you understand the market in which you are operating. 

Secondly, market research can improve your strategy particularly if your research identifies market trends. For example, if there was a trend towards “green” cleaning services, it would be helpful to ensure your plan calls for eco-friendly product and service options.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your cleaning services business plan:

Customer Analysis

The customer analysis section of your cleaning services business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: families, schools, apartment complexes, etc.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of cleaning services business you operate. Clearly residential customers would want different pricing and product options, and would respond to different marketing promotions than hospitals.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most cleaning services businesses primarily serve customers living in their same city or town, such demographic information is easy to find on government websites.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other cleaning services businesses.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes businesses hiring internal janitorial staff, and people doing their own cleaning at home. You need to mention such competition to show you understand that not everyone who needs cleaning services will engage a cleaning business.

With regards to direct competition, you want to detail the other cleaning services businesses with which you compete. Most likely, your direct competitors will be cleaning services businesses located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to stand outside your competitors’ locations and ask customers as they leave what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a cleaning services business plan, your marketing plan should include the following:

Product : in the product section you should reiterate the type of cleaning services business that you documented in your Company Analysis. Then, detail the specific services you will be offering. For example, in addition to standard residential cleaning services, will you offer damage restoration services?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the services you offer and their prices.

Place : Place refers to the location of your cleaning services business. Document your location and mention how the location will impact your success. Discuss how your location might provide a steady stream of customers. 

Promotions : the final part of your cleaning services business marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

Client Retention

Your cleaning service business plan should discuss not just how you will find customers in the first place, but how you’ll hold on to them and discourage them from switching to another firm. After all, it should be much less expensive to keep a customer than to market and sell to a new one. Some methods of retaining customers involve creating the perception of switching costs; that is, that they will lose money and time when switching to a new cleaning service. Others involve fine-tuning your customer service skills into a customer service system around retention.

Loyalty Program

Creating a loyalty program is a positive way of creating switching costs for your customers. For example, by offering a free cleaning after every 10 cleanings, or some specialty service when certain milestones are missed, your customers will worry about losing the value they have saved up that is only of use if they stay with your company.

Premium Customer Levels

Another related retention strategy is to reward the frequency of customer cleanings. For example, customers who order cleanings once a week and keep that up, can be offered entry into your “premium customer group”, marketed with a branded name to build interest. You can offer members of this group more leeway to schedule last minute cleanings, reschedule or cancel, additional perks, or priority customer service of some other kind. Clients who are almost at the point of qualifying may push themselves to reach that point in order to get these valuable perks.

Tracking Retention

Simply by tracking the numbers and percentages involved in your customer retention can yield valuable information about what you’re doing right or wrong and how successful new initiatives are over time. Statistics to track may include customer complaints, the average speed of complaint resolution, the percentage of customers in a given month who were using your services last month, 3 months ago, 6 months ago, a year ago, etc, and so on. When your staff is aware of these statistics and is given targets to work towards, the message that customer service and retention is a priority is heard loud and clear.

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your cleaning services business such as serving customers, procuring supplies, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to serve your 100th customer, or when you hope to reach $X in sales. It could also be when you expect to hire your Xth employee or launch in a new city.

Management Team

To demonstrate your cleaning services business’s ability to succeed as a business, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company. 

Ideally you and/or your team members have direct experience in the cleaning services business. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in cleaning services businesses and/or successfully running small businesses.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.

Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you serve 20 customers per week or 50? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets : While balance sheets include much information, to simplify them to the key items you need to know about, balance sheets show your assets and liabilities. For instance, if you spend $50,000 on building out your cleaning services business, that will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50.000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt. For example, let’s say a company approached you with a massive $100,000 damage restoration contract, that would cost you $50,000 to fulfill. Well, in most cases, you would have to pay that $50,000 now for supplies, equipment rentals, employee salaries, etc. But let’s say the company didn’t pay you for 180 days. During that 180 day period, you could run out of money.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a cleaning services business:

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include any insurance company affiliations or remediation licenses.

Cleaning Services Business Plan Summary

Putting together a business plan for your cleaning services business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the cleaning services business, your competition and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful cleaning services business.

Download Our Cleaning Services Business Plan PDF

You can download our cleaning services business plan PDF here . This is a business plan template you can use in PDF format.

Finish Your Cleaning Services Business Plan in 1 Day!

Don’t you wish there was a faster, easier way to finish your cleaning services business plan?

With Growthink’s Ultimate Cleaning Business Plan Template you can finish your plan in just 8 hours or less!

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.

Click here to see how our business plan consulting for small businesses can create your business plan for you.

Cleaning Business Plan FAQs

What is the easiest way to complete my cleaning service business plan.

Growthink's Ultimate Cleaning Service Business Plan Template allows you to quickly and easily complete your Cleaning Service Business Plan.

Where Can I Download a Free Cleaning Service Business Plan PDF?

You can download our cleaning service business plan PDF template here . This is a business plan template you can use in PDF format.

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business proposal template for cleaning company

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Customers Success Stories

Cleaning Company Business Plan

Are you thinking of starting a cleaning service business We have prepared a solid sample Cleanex Cleaning Company Business Plan that guides you on every stage of your business plan writing

business proposal template for cleaning company

Cleaning might be a chore for someone but to some people, it is no less than passion.

And why not, who doesn’t like a nicely organized and spick and span place? Although all of us can accept that some of us are better at it than others.

If you are planning to start a new cleaning services business, the first thing you will need is a business plan . Use our sample Cleanex – Cleaning Company Business Plan created using Upmetrics – Business Plan Software to start writing your business plan in no time.

Before you start writing your business plan for your new cleaning company, spend as much time as you can reading through some samples of cleaning and maintenance-related business plans.

Industry Overview

The cleaning industry stood at a whopping value of 61 billion dollars and isn’t going to slow down any time soon.

Also, with the recent pandemic, the importance of cleaning has grown. And if you know how to organize spaces too there’s no stopping you from building a thriving business.

So, while a bunch of us satisfy ourselves by watching the oddly satisfying cleaning videos on YouTube you could be out there building a profitable business out of it.

But before you go we have a few tips and business planning hacks compiled for you.

Things to Consider Before Writing your Cleaning Company Business Plan

Pick a specialisation.

Pick what kind of spaces you want to clean. It helps you hire people who are the best at a certain job. After all, cleaning different spaces requires a different set of skills and precision.

You can go for anything from cleaning outdoor spaces, hotels, offices, or schools, etc.

Above all, having a niche would help you become a specialist at your work and make your customers avail of your service more often.

Decide what additional services you can provide

Sometimes business is all about going that extra mile. Decide what additional services you can provide apart from the primary ones.

This would also largely depend upon the sector of the cleaning industry you are in.

For example, if you clean office spaces, you can specialize in the organization to make your service stand apart. Also, you not only get to charge an additional amount it makes you stand apart from your competitors as well.

Know your target audience like the back of your hand

Knowing your target audience helps you provide better services and change as their preferences change.

The cleaning industry is a lot about putting technology to maximum use.

From machines for better cleaning to booking online cleaning services the way people clean and avail services has changed drastically. And to keep up you’ll have to change too.

Know your competitors

Knowing your competitors is crucial. It helps you stay ahead of them and have a foresight of what’s going to happen in the industry.

The cleaning industry has minimal entry conditions and is changing rapidly. Hence, knowing your competitors is a must.

Chalking Out your Business Plan

If you have been mocked for cleaning a little too much, don’t take it to heart. Make a business out of it. And here’s a little bit of data to give you the required motivation.

Reading sample business plans will give you a good idea of what you’re aiming for. It will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample Cleanex – Cleaning Company Business Plan for you to get a good idea about how a perfect cleaning company business plan should look like and what details you will need to include in your stunning business plan.

Cleaning Company Business Plan Outline

This is the standard cleaning company business plan outline which will cover all important sections that you should include in your business plan.

After getting started with upmetrics , you can copy this Cleaning Company Business Plan into your business plan and modify the required information and download your cleaning company business plan pdf or doc file .

It’s the fastest and easiest way to start writing your business plan.

business proposal template for cleaning company

Business Planning Resources

We have plenty of  free business planning resources  available to help you with your planning. You can download our resources to learn all about business planning.


Not found what you are looking for? Explore our 200+ sample business plans to find match for your business.

business proposal template for cleaning company

DISCLAIMER: The business plans, templates, and articles contained on upmetrics.co are not to be considered as legal advice. All content is for informational purposes, and upmetrics makes no claim as to accuracy, legality or suitability. The site owner shall not be held liable for any errors, omissions or for damages of any kind.

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Office Cleaning Proposal Template

Used 5,451 times

Office Cleaning Proposal

Prepared by:

​ [Sender.FirstName] [Sender.LastName] [Sender.Company] ​

Prepared for:

​ [Client.FirstName] [Client.LastName] [Client.Company] ​

Image 1

Cover Letter

At [Sender.Company] , we are an office cleaning agency and understand the importance of a tidy workspace. That’s why we do all the scrubbing, dusting, and polishing so you and your employees can focus on the tasks at hand with immaculate office surroundings. 

Whether you need our cleaning company's services on-site during office hours or when everyone has left for the day, you can rest assured your workplace will receive the utmost attention to detail.

​ [Sender.Company] was founded on the principles of warm, friendly, efficient service. Our staff knows how to get the job done, and we strive to excel in our field. With our range of services — and some great testimonials for reference — we believe that your needs can be fully met. No office is too big or small for our skilled and experienced staff.

With this commercial cleaning proposal letter, we look forward to a partnership with [Client.Company] , and to keeping your office beautiful and spotless every day.

​ [Sender.FirstName] [Sender.LastName]

​ [Sender.Company] ​

​ [Sender.Company] ’s journey started with a humble beginning, when (Name of CEO) only had (Amount) dollars to their name, and a vision that was bigger than life itself. See, they loved to clean — they found peace in creating a safe and warm environment, like an old-fashioned Marie Kondo. 

To them, cleaning was not an activity or a chore. Rather, it was a state of mind, an emotion, a feeling. And they wanted to emulate that feeling toward everyone, so that others, too, could relish in that clean state of mind. To make this vision come to life, (Name of CEO) personally interviews our service partners to see if they identify with the same philosophy of cleaning. 

The reason why (Name of CEO) chose to focus on offices and commercial spaces is because we realized that offices, more than other spaces, need a clean, bright, and well-kept atmosphere to function. That said, we often work in residential areas as well. 

With over (Number) + years in the industry, we’re now an acknowledged industry leader, and we’re always looking to move forward in our journey, so that we can share this mission of a clean space with everyone. And, perhaps, who knows, we might have a Netflix series to ourselves one day, just like Marie Kondo!

Meet The Team

Image 3

(Name of Employee)

Company CEO

(Name of Employee) began their journey into this industry with little capital, but a huge vision. They wanted to provide affordable services to offices, residences, and commercial locations so that a well-kept atmosphere does not become an expensive task for anybody. They carry this philosophy with them wherever they go. (Name of Employee) ’s current goal is to reach (Number) + (Cities or Counties or States) by the end of the year.

Image 4

Account Manager

(Name of Employee) has been associated with [Sender.Company] ever since its inception. They were the mastermind behind many of the company’s executive decisions, and have always been a beloved member. At the present moment, (Name of Employee) has taken a client-facing role, always ensuring they are well informed of all of our client’s needs —- so that they can deliver on them spotlessly (pun intended).

Image 5

Service Partner

(Name of Employee) began working with [Sender.Company] within the past two years, and has quickly become every client’s favorite partner. Much like (Name of Company CEO) , (Name of Employee) believes that a well-kept atmosphere is one of the essential things we need as human beings. 

Image 6

Meet (Name of Employee) — they’re a team player, a dedicated employee, and a reliable professional. (Name of Employee) is one of the best assets [Sender.Company] has, and that’s mainly because of their go-getter attitude, and their larger-than-life personality. Not only is (Name of Employee) a highly-regarded professional in our industry, but (fun fact!) they’re also a part-time, stand-up comedian! 

What to Expect With This Collaboration

​ [Sender.Company] will perform the following office cleaning services for [Client.Company] : dusting, cleaning, and polishing of all surfaces; vacuuming of carpets and/or cleaning of non-carpeted flooring; cleaning of all appliances, bathrooms, and food preparation areas; trash collection and removal.

All labor, supervision, materials, and equipment required to perform these tasks will be provided by [Sender.Company] , at the approval of [Client.Company] .

The terms of this contract shall begin ( Insert Date) , and continue until the termination of this agreement. [Client.Company] has sole discretion over ending this contract, as well as increasing or decreasing the scope of work, and will notify of any changes within ( Time Period) .

Frequency of Services

​ [Client.Company] will set the schedule upon which [Sender.Company] will provide commercial cleaning services:

Cleaning services will be performed at the offices of [Client.Company] : (Client.StreetAddress), (Client.City), (Client.State), (Client.PostalCode)

Our Services

We will undertake the following tasks on your premises:

Additional Services

If you wish to explore other office cleaning options, here are a few additional services we offer that you can take advantage of.

1. Deep Cleaning

Deep cleaning is one service we recommend every client get at a few times a year. If a well-kept space is important to you, then you should look below surface level to truly unearth all the grime and dust that settles, and bid it goodbye forever (until, of course, you’re in need of a new deep cleaning service — roughly every three to four months is our recommendation).

2. Polishing

Every so often, your furniture loses the shine that it came with. To make your furniture and all your office come alive once again, we offer polishing services. However, please note that we will need your office empty for a set amount of hours (depending on the size of your space) so that we can complete the task safely.

3. Maintenance

When it comes to cleaning, maintenance is a big part of the mix. We often focus on surface level cleaning. Other, equally important things might be missed and need attention from time to time, such as A/C units that need upkeep, filters that need replacing, or detailing certain machines so that they remain operating at full capacity. With this service, you ensure you maintain all the nitty-gritty of your office.

4. Organization

Planning to shift into a new office and want help setting up? Fret not, we’ve got you covered! [Sender.Company] specializes in helping you set up books, machinery, documents, furniture, etc., into the required spaces. Just let us know a few days in advance, and we’ll ensure your brand new office is ready to roll even before you step foot into it.

Supply List

We care about your employees’ and our environment’s health. Hence, we procure our own eco-friendly, high-quality, and odor-free cleaning products to ensure a sparkling finish with peace of mind you can enjoy.

Below is a tentative list of products and equipment [Sender.Company] will be using for commercial space cleaning. This list may be changed depending on the requirements and availability of the products, with prior written consent from [Client.Company] . 

Our Guarantee/Quality Assurance

​ [Sender.Company] is fully licensed, bonded, and insured to provide professional office cleaning services. Documentation is available upon request.

If [Client.Company] finds any of our cleaning jobs to be unsatisfactory, please contact [Sender.FirstName] [Sender.LastName] within 24 hours, and your issues will be mitigated at no additional cost. 

In the event that a dispute cannot be solved between [Client.Company] and [Sender.Company] , both parties agree to enter into arbitration in the State of (Name). [Sender.Company] agrees to observe all holidays of [Client.Company] and perform all services during the agreed upon days and times.

It is the policy of [Sender.Company] that our team of cleaners will not eat in your office, use any of your facilities, answer phones, or give access to outside visitors. Communication between our staff and [Client.Company] employees, if cleaning services are required during business hours, will be limited so as not to distract [Client.Company] ’s workers.


“We hired [Sender.Company] to come in for a scheduled deep cleaning of our office, and we cannot stress this enough: we were thoroughly impressed. Their attention to detail is fabulous, and they’re really dedicated to creating a clean environment. At the rates they offer their services, it’s practically a steal!”

“ [Sender.Company] came from a recommendation, and I routinely thank the person who referred the company to me for cleaning. The list of what I like about them is probably three miles long. They’re punctual, dedicated, great at what they do, and professional. And the prices they offer are just a cherry on top. Highly recommended!”

(Client.FirstName) (Client.LastName) (Client.Role) (Client.Company)

The price quote herein will remain in effect for the length of this office cleaning contract, unless changes are agreed upon in writing by both parties. Cleaning services will be performed on a month-to-month basis, with payment due at the beginning of each month. All payments should be made payable by check or credit card.

Terms and Conditions

​ [Client.Company] and [Sender.Company] are entering into an agreement for the term of (Number) months. 

If either party wishes to terminate the agreement, they must inform the other party at least (Number) days in advance; failing to do so will result in a penalty. 

For any disputes between both parties, they may seek remedy under the laws of (Sender.State) .

If [Client.Company] fails to pay on time (ergo, after 30 days since the invoice has been shared), they will be liable to pay a late fee, amounting to no more than 10% of the total invoice. 

​ [Sender.Company] , may, at its own discretion, change the pricing of the services once the contract period ends. If [Client.Company] wishes to renew the contract, they must agree to renewed pricing terms.

​ [Sender.Company] is not liable for any damages or missing items from [Client.Company] ’s premises.

Agreement of Service

By applying a digital signature below, [Client.Company] and [Sender.Company] agree to the payment details and all provisions set forth in this cleaning service proposal. The client has (Time Period) to cancel this agreement at no cost. If the client elects to cancel after (Time Period) , all outstanding payments must be made upon termination.


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    Office Cleaning Proposal Prepared by: [Sender.FirstName] [Sender.LastName] [Sender.Company] Prepared for: [Client.FirstName] [Client.LastName] [Client.Company] Cover Letter At [Sender.Company], we are an office cleaning agency and understand the importance of a tidy workspace.